Raising awareness
Journalist Steve Topple has been out and about looking at the Homeless situation. He was intrigued by the idea of Corporate Social Responsibility (CSR) and how a fashion icon like Masato had become involved with the homeless, and how the @Beanies_Masato Twitter site evolved.
You can read his article here
Why?
People may raise an eyebrow or disagree, but if the issue of the rise in numbers of people who are homeless isn't aired publicly, how will there ever be a concerted effort to make a change?
And yes, Masato is very aware that sticking his nose above the parapet is inviting comment, some of it negative. But it is a chance he is willing to take.
"Together we can make a difference" he said "and if one more person is aware of homelessness, and moved to take action as a result of the Steve Topple article, than I'll take that chance."
Homelessness seems to be a topic of interest in the winter, particularly at Christmas... Lets make it a topic of conversation all year round!
Blog written by Sue
Blog written by Sue
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